Book Section

Yadav, Mohit, Pandey, Ashutosh, Sharma, Parth and Hung, Ta Huy (2024) Building brand experiences in the metaverse: Creating immersive brand experiences that align with agile marketing principles. In: Digital Transformation Initiatives for Agile Marketing. IGI Global, pp. 435-454. ISBN 9798369344682

Yadav, Mohit, Pandey, Ashutosh, Nghiem, Xuan-Hoa and Singh, Rashika (2024) Economic impacts of micro and nano plastic pollution. In: Societal and Environmental Ramifications of Plastic Pollution. IGI Global, pp. 179-196. ISBN 9798369391655

Hung, Ta Huy, Pandey, Ashutosh, Mittal, Shashank and Chandel, Ajay (2024) Harnessing IoT and geomarketing for agile marketing. In: Digital Transformation Initiatives for Agile Marketing. IGI Global, pp. 167-186. ISBN 9798369344682

Pandey, Ashutosh, Yadav, Mohit, Nghiem, Xuan-Hoa and Chaudhary, Shilpa (2024) Next generation of non-profit leaders: What skills and experiences do future non-profit leaders need to be successful? In: Unleashing Absorptive Capacity and Unlearning for Organizational Excellence. IGI Global, pp. 275-290. ISBN 9798369338216

Yadav, Mohit, Pandey, Ashutosh and Nghiem, Xuan-Hoa (2024) Policy and regulatory approaches to mitigating micro- and nano plastic pollution. In: Global impacts of micro- and nano-plastic pollution. IGI Global, pp. 309-330. ISBN 9798369334478

Yadav, Mohit, Pandey, Ashutosh, Gaur, Nisha and Nghiem, Xuan-Hoa (2024) Mental health and well-being : Metaverse-based therapeutic interventions for anxiety, depression, post-traumatic stress disorder. In: Examining the metaverse in healthcare : Opportunities, challenges, and future directions. IGI Global, pp. 353-380. ISBN 9798369315156