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Number of items at this level: 4.

Article

Mathai, Shaji, Kumar, Sushant, Sreen, Naman and Jeswani, Saket (2025) Are social media marketing activities reaping benefits for brands? The moderating role of education. Marketing Intelligence & Planning. ISSN 0263-4503 (In Press)

Saha, Victor, Hollebeek, Linda D., Venkatesh, Mani, Goyal, Praveen and Clark, Moira (2025) Value co-creation: A metatheory unifying framework and fundamental propositions. Marketing Intelligence & Planning. ISSN 0263-4503 (In Press)

Srivastava, Shefali, Agarwal, Vernika, Dwivedi, Ashish, Patil, Anchal, Bag, Surajit and Foropon, Cyril R. H. (2025) Contributing factors for building a flexible supply chain in the digital age: Studying their impact on SDGs. Global Journal of Flexible Systems Management. ISSN 0972-2696 (In Press)

Varma, Ashish, Sharma, Anuj and Khan, Adnan (2025) Accounting-analytic capabilities’ impact on management controls and performance. Journal of Computer Information Systems. pp. 1-16. ISSN 0887-4417 (In Press)

This list was generated on Tue Jan 21 02:02:28 2025 UTC.