Items where Author is "Paul, Justin"
Article
Saha, Victor
, Das, Manish and Paul, Justin
(2023)
Can Masstige brands be introduced in the B2B markets? An exploratory study.
Industrial Marketing Management, 114.
pp. 32-46.
ISSN 0019-8501
Das, Manish, Roy, Abhirupa, Paul, Justin and Saha, Victor
(2022)
High and low impulsive buying in social commerce: A SPAR-4-SLR and fsQCA approach.
IEEE Transactions on Engineering Management, 71.
pp. 1-5.
ISSN 00189391
Gupta, Parul, Chauhan, Sumedha
, Paul, Justin and Jaiswal, Mahadeo
(2020)
Social entrepreneurship research: A review and future research agenda.
Journal of Business Research, 113.
pp. 209-229.
ISSN 1482963
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