Items where Author is "Bibi, Gulshan"
Bibi, Gulshan (2025) Bridging Business Intelligence, Knowledge Management, and Strategic HRM: navigating talent in modern workplaces. In: Harnessing Business Intelligence for Modern Talent Management. IGI Global, India, pp. 437-462. ISBN 9798337319421
Bandyopadhyay, Chinmoy, Bibi, Gulshan and Voola, Ranjit (2025) When Sustainability Speaks, Talent Listens: A Framework for Integrating a Sustainability-Oriented Value Proposition into Employer Branding. In: Managing for Sustainability. World Scientific, pp. 67-92. ISBN 9789819807208
Bibi, Gulshan, Bandyopadhyay, Chinmoy and Jayawardena, Nirma (2025) Beyond the Paycheck: Conceptualizing Employer Brand Activism. In: International Encyclopedia of Business Management. Elsevier, pp. 753-761. ISBN 9780443137013
Bandyopadhyay, Chinmoy and Bibi, Gulshan (2025) How Do Social Enterprises Tackle Taboo Topics Using Social Marketing? In: International Encyclopedia of Business Management. Elsevier, pp. 77-84. ISBN 9780443137013
Jayawardena, Nirma Sadamali, Bandyopadhyay, Chinmoy and Bibi, Gulshan (2024) From Interaction to Immersion : Exploring AR and VR's transformative role in consumer engagement. In: Improving service quality and customer engagement with marketing intelligence. IGI Global Publishing, pp. 143-166. ISBN 9798369368138
Bibi, Gulshan (2024) Employee mobility as a knowledge development strategy. Human Resource Management Review. ISSN 1053-4822 (In Press)
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