Green entrepreneurial orientation (GEO) is a strategic posture that balances both the growth and environmental goals of corporate firms. However, the existing literature lacks a comprehensive framework that thoroughly examines how various drivers of GEO interact and influence sustainable firm performance. Therefore, by integrating the attention-based view with hierarchical modelling, a mixed-method research framework is designed, employing modified total interpretive structural modelling (MTISM) in the first phase to construct a hierarchical outline of GEO drivers, followed by partial least squares structural equation modelling (PLS-SEM) in the second phase to empirically test the M-TISM model. The result indicates that institutional pressure, managerial environment concern, entrepreneurial leadership, organizational resilience, and organizational legitimacy have the strongest influence on GEO. The PLS-SEM analysis further validates this model with 219 senior and middle-level managers of firms contacted through convenience sampling operating in different manufacturing industrial sectors. Additionally, the findings offer valuable insights into promoting green performance within the manufacturing sector.