Influence of online brand community factors on customer brand engagement: mediating role of collective psychological ownership

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Lohan, Amanish ORCID: https://orcid.org/0000-0003-4882-3586 and Saharan, Akash ORCID: https://orcid.org/0000-0002-7782-912X (2026) Influence of online brand community factors on customer brand engagement: mediating role of collective psychological ownership. International Journal of Electronic Marketing and Retailing, 18 (1). pp. 88-109. Inderscience Enterprises Ltd . ISSN 1741-1025 Available at: https://www.inderscience.com/info/inarticle.php?ar...

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Item Type:	Article
Subjects:	Social Sciences and humanities > Business, Management and Accounting > Marketing Social Sciences and humanities > Business, Management and Accounting > Organizational Behaviour
Vol/Issue no. published date:	July 2026
Depositing User:	Mr. Syed Anas Ali
Date Deposited:	28 Jul 2026 06:24
Last Modified:	28 Jul 2026 06:24
Official URL:	https://www.inderscience.com/info/inarticle.php?ar...
URI:	https://pure.jgu.edu.in/id/eprint/12114

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