Article

Roopak, Roopendra, Chakrabarti, Somnath and Sreen, Naman (2025) Engaged to Gain: how psychological needs drive integrative benefits via online customer engagement. Journal of Retailing and Consumer Services, 87: 104383. ISSN 0969-6989

Roopak, Roopendra and Chakrabarti, Somnath (2024) Framing knowledge structure of customer engagement: a multimethod review. VINE Journal of Information and Knowledge Management Systems. ISSN 2059-5891

Samal, Arbind, Koshta, Nitin, Tripathy, Asit, Roopak, Roopendra and Mangla, Sachin Kumar (2023) Identifying the drivers of commitment to organizational sustainability in SMEs: the role of entrepreneurial orientation, organization climate and innovative workplace behavior. Production Planning & Control. ISSN 0953-7287 | 1366-5871

Tripathy, Asit, Bhuyan, Atanu, Padhy, R.K, Mangla, Sachin Kumar and Roopak, Roopendra (2023) Drivers of lithium-ion batteries recycling industry toward circular economy in Industry 4.0. Computers and Industrial Engineering, 179: 109157. ISSN 0360-8352

Book Section

Roopak, Roopendra, Bandyopadhyay, Chinmoy and Pradhan, Swikruti (2025) Eco-stories that stick: Sustainability-focused digital marketing strategies by rustic hue. In: Cases on Effective Digital Marketing for Competitive Organizations. IGI Global, pp. 189-222. ISBN 9798369353974