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2026
Sreen, Naman 
ORCID: https://orcid.org/0000-0003-1325-9225 and Bandyopadhyay, Chinmoy ORCID: https://orcid.org/0000-0002-8566-6869
(2026)
Who is behind the eco-label? Certification source, trust in government and their impact on consumer perceptions and willingness to pay a premium.
Marketing Intelligence & Planning.
pp. 1-25.
ISSN 0263-4503