Items where Author is "Viswakarma, Niraj Kumar"
Ranjan, Sarvjeet, Dua, Aman, Viswakarma, Niraj Kumar and Kumar, Anish
ORCID: https://orcid.org/0000-0002-8047-4227
(2026)
Decoding Impulsive Hotel Bookings: Unveiling the Post-COVID Influence of Digital Marketing Strategies Through DEMATEL Analysis.
In:
Advances in Applied Operations Research and Analytics for Business Intelligence: Proceedings of International Conference on Emerging Trends in Business Analytics & Management Sciences 2024.
Learning and Analytics in Intelligent Systems, vol. 1.
Springer, Singapore.
pp. 419-436.
ISBN 9789819554317
Available at: https://doi.org/10.1007/978-981-95-5429-4_24
Ranjan, Sarvjeet, Dua, Aman, Viswakarma, Niraj Kumar and Kumar, Anish (2025) Digitalizing hotel industry: Inhibitors and implications for sustainability. International Journal of Technology Management & Sustainable Development, 24 (2). pp. 231-255. Intellect Publishers . ISSN 1474-2748 Available at: https://doi.org/10.1386/tmsd_00106_1
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