Shabnam, Saadia, Roy, Sanjit K., Roten, Yonathan Silvain, Singh, Gaganpreet ORCID: https://orcid.org/0000-0002-2807-2511, Suh, Taewon and Li, Hairong (2026) Transformative phygital service research (TPSR): an agenda for future research. Journal of Services Marketing. Emerald Group Publishing Ltd. . ISSN 0887-6045 (In Press) Available at: https://doi.org/10.1108/JSM-09-2025-0679

Roy, Sanjit K., Singh, Gaganpreet, Hollebeek, Linda D., Shabnam, Saadia, Japutra, Arnold, van Doorn, Sebastian, Ray, Subhasis and Appio, Francesco Paolo (2024) Smart service value: Conceptualization, scale development, and validation in the retailing context. Technovation, 137. Elsevier . ISSN 0166-4972 Available at: https://doi.org/10.1016/j.technovation.2024.103097

Roy, Sanjit K., Singh, Gaganpreet, Gruner, Richard L., Dey, Bidit L., Shabnam, Saadia, Muhammad, Syed Sardar and Quaddus, Mohammed (2023) Relationship quality in customer-service robot interactions in Industry 5.0: An analysis of value recipes. Information systems frontiers : a journal of research and innovation. Springer . ISSN 1572-9419 | 1387-3326 (In Press) Available at: https://doi.org/10.1007/s10796-023-10445-y

Roy, Sanjit K., Singh, Gaganpreet and Shabnam, Saadia (2021) Modelling customer engagement behaviour in smart retailing. Australasian Journal of Information Systems, 25. pp. 1-30. UQ Business School, The University of Queensland . ISSN 14498618 Available at: https://doi.org/10.3127/ajis.v25i0.2967