Items where Author is "Gleim, Mark"
Group by: Item Type | No Grouping
Jump to: Article
Number of items: 2.
Article
Gleim, Mark, McCullough, Heath, Sreen, Naman
and Pant, Logan G
(2023)
Is doing right all that matters in sustainability marketing? The role of fit in sustainable marketing strategies.
Journal of Retailing and Consumer Services, 70: 103124.
ISSN 09696989
Sreen, Naman
, Yadav, Rambalak, Kumar, Sushant and Gleim, Mark
(2021)
The impact of the institutional environment on green consumption in India.
Journal of Consumer Marketing, 38 (1).
pp. 47-57.
ISSN 7363761
Up a level