Items where Author is "Chitnis, Asmita"
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Bhardwaj, Seema, Sreen, Naman, Das, Manish, Chitnis, Asmita and Kumar, Sushant (2023) Product specific values and personal values together better explains green purchase. Journal of Retailing and Consumer Services, 74: 103434. pp. 1-18. ISSN 0969-6989
Sreen, Naman, Chatterjee, Swetarupa, Bhardwaj, Seema and Chitnis, Asmita (2022) Reasons and intuitions: Extending behavioural reasoning theory to determine green purchase behavior. International Review on Public and Nonprofit Marketing, 20 (2). pp. 447-445. ISSN 1865-1992