Article

Roopak, Roopendra, Chakrabarti, Somnath and Sreen, Naman (2025) Engaged to Gain: how psychological needs drive integrative benefits via online customer engagement. Journal of Retailing and Consumer Services, 87. p. 104383. ISSN 0969-6989

Roopak, Roopendra and Chakrabarti, Somnath (2024) Framing knowledge structure of customer engagement: a multimethod review. VINE Journal of Information and Knowledge Management Systems. ISSN 2059-5891