Items where Author is "-, Garima"
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Article
-, Garima, Sangroya, Deepak and Joshi, Yatish
(2025)
Anti‐consumption research: A systematic literature review and research agenda.
International Journal of Consumer Studies, 49 (2): e70035.
ISSN 1470-6423
Grover, Karan and -, Garima (2024) Unravelling customer gratitude: navigating the literature and paving the way forward with the TCCM framework. International Review on Public and Nonprofit Marketing. ISSN 1865-1984 (In Press)