Items where Author is "-, Garima"
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Number of items: 2.
-, Garima, Sangroya, Deepak and Joshi, Yatish (2025) Anti‐consumption research: A systematic literature review and research agenda. International Journal of Consumer Studies, 49 (2): e70035. Wiley-Blackwell Publishing Ltd . ISSN 1470-6423 Available at: https://doi.org/10.1111/ijcs.70014
Grover, Karan and -, Garima (2024) Unravelling customer gratitude: navigating the literature and paving the way forward with the TCCM framework. International Review on Public and Nonprofit Marketing. Springer . ISSN 1865-1984 Available at: https://doi.org/10.1007/s12208-024-00415-8
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