Investigating Mobile Apps Post-Adoption Behaviour : a grounded theory investigation

Lamichhane, Roshee, Ward, Philippa, Shrestha, Anup and Bhattacharjee, Biplab (2025) Investigating Mobile Apps Post-Adoption Behaviour : a grounded theory investigation. International Journal of Human-Computer Interaction. pp. 1-18. ISSN 1044-7318 (In Press)

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Abstract

Research on information systems has often focused on various post-adoption behaviour, examining how users adapt to using IT artefacts. This study explores such post-adoption practices specifically for discontinuing mobile applications (apps) use. Instead of investigating a particular user’s behaviour, we focus on participants’ lived experiences with discontinuing app use. We employed an inductive grounded theory research approach, collecting data through semi-structured interviews with 38 participants. We identified two key types of post-adoption behaviour, engagement practices comprising workaround and reframing and disengagement practices comprising discontinuance and deferring. Using Expectation Disconfirmation Theory (EDT), we demonstrated how negative disconfirmation can be managed through post-adoption behaviour. Our main theoretical contribution extends EDT to include a new category of disengagement practices called “deferring.” Our findings also provide valuable practitioner insights for app retention strategies.

Item Type: Article
Subjects: Social Sciences and humanities > Business, Management and Accounting > Management Information Systems
JGU School/Centre: Jindal Global Business School
Depositing User: Mr. Luckey Pathan
Date Deposited: 10 Jul 2025 09:55
Last Modified: 10 Jul 2025 09:55
Official URL: https://www.tandfonline.com/doi/full/10.1080/10447...
URI: https://pure.jgu.edu.in/id/eprint/9823

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