Jain, Nishtha and Singh, Purnima (2025) Emerging perspectives on social decision-making. In: Social Psychology in a Globalizing Era: Engaging with Disciplinary and Societal Challenges. Taylor and Francis, pp. 235-243. ISBN 9781003461302
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Abstract
This chapter explores the process of decision-making and the complexities of the social mind. It dives into the many factors that influence our decisions, notably the cognitive and emotive ones. The decisions entail choosing among several options. These decisions are influenced by a variety of factors, including resource availability, social norms, and contextual considerations. The Sanskrit phrases Sankalp and Vikalpa perfectly express the core of decision-making. Sankalp signifies not only a decision but also the desire to abide by it, whereas Vikalpa acknowledges the active quest for alternatives. Social cognition plays an important part in determining our decisions. Our ideals, feelings, and peer pressure all influence the decisions we make. For example, voting decisions are rarely made in isolation; they are influenced by our social connections, party memberships, and opinions of candidates. Philosophical, statistical, and economic perspectives are all used in decision-making research. Cognitive psychology, medical informatics, commercial management, and political science have all contributed to a diverse set of decision-making strategies and models. This subject is handled from two major theoretical perspectives: normative and descriptive theories. Normative theories specify how people “should” make decisions, emphasizing rationality and optimality. In contrast, descriptive theories investigate how people “actually” make decisions, recognizing the intricacies of human judgment. This chapter provides an overview of select viewpoints on decision-making and presents a contextualized strategy for dealing with decision-making subtleties.
Item Type: | Book Section |
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Subjects: | Social Sciences and humanities > Decision Sciences > General Decision Sciences Social Sciences and humanities > Psychology > Social Psychology Social Sciences and humanities > Social Sciences > Social Sciences (General) |
JGU School/Centre: | Jindal School of Psychology and Counselling |
Depositing User: | Dharmveer Modi |
Date Deposited: | 31 Mar 2025 15:18 |
Last Modified: | 31 Mar 2025 15:18 |
Official URL: | https://doi.org/10.4324/9781003461302-19 |
URI: | https://pure.jgu.edu.in/id/eprint/9322 |
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