Human cognition and decision making have always baffled thinkers from time immemorial. More recently over the last decade or so, there has been keen interest in studying the ‘mind’ from a ‘non-classical’ logic perspective. Mathematically, the standard Kolmogorov measure theory based framework for decision-making has been challenged. It has been suggested that the human mind might be better described by ‘quantum’ or ‘quantum-like’ logic rather than by binary or Boolean logic. In particular, contextuality, uncertainty and non-locality in cognition have been studied in that context. In this paper we outline an alternative non-quantum framework which is mathematically equivalent to the quantum framework but free of its vexing interpretational problems. In particular, we explore decision making under ambiguity and contextuality.