Future of ChatGPT in marketing

Jayawardena, Nirma Sadamali, Thaichon, Park, Quach, Sara and Bandyopadhyay, Chinmoy (2024) Future of ChatGPT in marketing. Ceylon Today.

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Abstract

In a variety of marketing scenarios, ChatGPT can be a valuable tool. Tourism organisations and travel businesses can use ChatGPT to engage with potential visitors and provide personalised recommendations. ChatGPT can inform visitors about local attractions, landmarks, activities, and events.

Item Type: Article in News Papers and Magazine
Keywords: ChatGPT | Tourism | Marketing
Subjects: Social Sciences and humanities > Business, Management and Accounting > Business and International Management
Social Sciences and humanities > Business, Management and Accounting > Marketing
Social Sciences and humanities > Social Sciences > Social Sciences (General)
JGU School/Centre: Jindal Global Business School
Depositing User: Subhajit Bhattacharjee
Date Deposited: 16 Mar 2024 14:42
Last Modified: 16 Mar 2024 14:42
Official URL: https://ceylontoday.lk/2024/03/09/future-of-chatgp...
URI: https://pure.jgu.edu.in/id/eprint/7462

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