How consumption provides a relational understanding of place

Biswas, Mitrajit (2023) How consumption provides a relational understanding of place. In: Social Media and Online Consumer Decision Making in the Fashion Industry. IGI Global's, Pennsylvania, pp. 108-113. ISBN 9781668487532

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Abstract

This study positions itself within the place-as-living-entity view and within the growing body of literature on the relational views of place. This study considers how consumption acts and activities provide a relational view of place. It also acknowledges that while all kinds of consumption may involve a relationship with place at some level or the other, a relational view is distinguishable in terms of ties or kinship with place that individuals perceive as of value and valuable in their lives. More essentially, a relational view involves a contribution or participation in the construction or shaping of the nature and meaning of place and its boundaries. As Coffin and Chatzidakis observe, place-making is not confined to the simple creation and manipulation of meanings; rather, it is and must be understood in terms of claiming an area in territorial acts (as those of consumption).

Item Type: Book Section
Subjects: Social Sciences and humanities > Business, Management and Accounting > General Management
JGU School/Centre: Jindal Global Business School
Depositing User: Amees Mohammad
Date Deposited: 07 Aug 2023 13:46
Last Modified: 09 Sep 2023 11:03
Official URL: https://www.igi-global.com/chapter/how-consumption...
URI: https://pure.jgu.edu.in/id/eprint/6464

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