Dimensions
DimensionsBiswas, Mitrajit (2020) Dynamics of medical tourism brand of India and understanding its political and economic structures. In: Growth of the Medical Tourism Industry and Its Impact on Society: Emerging Research and Opportunities. IGI Global, Pennsylvania, pp. 95-104. ISBN 978-179983429-8, 978-179983427-4
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Abstract
This chapter is about understanding the dynamics of medical tourism in a country like India. What drives the whole industry of medical tourism in India? To drive the brand of India as a medical tourism destination, the perspective India presents through its economic and political perspective holistically has been explored. Therefore, the idea of the chapter is to understand medical tourism and its impact on the Indian socio-economy
| Item Type: | Book Section |
|---|---|
| Subjects: | Social Sciences and humanities > Social Sciences > Social Sciences (General) |
| JGU School/Centre: | Jindal Global Business School |
| Depositing User: | Amees Mohammad |
| Date Deposited: | 24 Jun 2022 04:18 |
| Last Modified: | 24 Jun 2022 04:18 |
| Official URL: | https://www.igi-global.com/chapter/dynamics-of-med... |
| URI: | https://pure.jgu.edu.in/id/eprint/3508 |
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