Srivastava, Abhinav and Thaichon, Park (2022) What motivates consumers to be in line with online shopping?: a systematic literature review and discussion of future research perspectives. Asia Pacific Journal of Marketing and Logistics, 35 (3). pp. 687-725. ISSN 1355-5855
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Abstract
This study conducts a systematic literature review to synthesize the extant literature primarily on “online shopping consumer behavior” and to gain insight into “What drives consumers toward online shopping”.
Item Type: | Article |
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Keywords: | Online shopping | Perceived Value | Perceived Sacrifices | Systematic Literature Review | Value based adoption model (VAM) |
Subjects: | Social Sciences and humanities > Business, Management and Accounting > General Management Social Sciences and humanities > Social Sciences > Behavioral Studies |
JGU School/Centre: | Jindal Global Business School |
Depositing User: | Arjun Dinesh |
Date Deposited: | 03 May 2022 17:54 |
Last Modified: | 17 Mar 2023 10:09 |
Official URL: | https://doi.org/10.1108/APJML-10-2021-0777 |
Additional Information: | Need to add physical descriptions (Vol. ahead-of-print No. ahead-of-print.) |
URI: | https://pure.jgu.edu.in/id/eprint/2814 |
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