The purpose of this study is to compare and contrast the benefits of installing in-house fleet against contracted 3PL. In this empirical research, we first investigated the existing fleet management at a food processing industry to identify the company’s logistic requirements and secondly categorize the possible advantages/disadvantages the organization may achieve by installing in-house fleet system vis-a-vis an outsourced fleet system. The methodology adopted establishes a research framework on in-house fleet management. Input variables depict the usage of logistics requirements, the pros and cons of owning a fleet and the impact on service level of the company. The findings indicate the drawbacks in the existing system and scope for improvement in existing system in the company. Management can take a balanced decision of make/buy between in-house fleet and contracted 3PL. Company can save cost and possibly earn a good margin. They can also improve their service level and back-end policies. The result opens up a new approach for analyzing cost-benefit analysis for arriving at a solution for a balanced decision making.