This paper examines the nexus between Islamophobia, consumerism, and legal rights in present-day India, with a focus on the rise in boycotts of halal-certified food-products in the country. It analyses the way increasing religious prejudice, specifically against Muslims, has influenced economic choices, resulting in deliberate campaigns against outlets providing halal-only options. With legal examination of Uttar Pradesh’s 2023 halal ban, the paper attempts to present the unresolved discussion on whether the right to food includes a right to freedom of dietary choices. The research emphasises how communal narratives distort the meaning and scope of the right to food and threatens the right to freedom of religion. This article attempts to contribute to the existing scholarship by locating these concerns in the larger context of constitutional rights, market regulations, and social pluralism.