Browse by Databases which index JGU papers
- JGU Schools (13)
- Jindal Global Business School (3)
Book Section
Bandyopadhyay, Chinmoy and Bibi, Gulshan (2025) How do social enterprises tackle taboo topics using social marketing? In: Reference Module in Social Sciences. Elsevier. ISBN 9780443157851 (In Press)
Roopak, Roopendra, Bandyopadhyay, Chinmoy and Pradhan, Swikruti (2025) Eco-stories that stick: Sustainability-focused digital marketing strategies by rustic hue. In: Cases on Effective Digital Marketing for Competitive Organizations. IGI Global, pp. 189-222. ISBN 9798369353974
Conference or Workshop Item
Choudhary, Vijaya, Guha, Paramita, -, Archana and Dey, Sharmistha (2025) AI mediated surface waste auto-detection on water bodies using cutting edge technology. In: 2024 IEEE International Conference on Cognitive Computing and Complex Data (ICCD), 28-30 September 2024, Qinzhou City, China.