Items where Author is "Rao, U. T."
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Das, Kallol, Mungra, Yogesh, Rao, U. T. and Sharma, Anuj (2024) Understanding customer readiness for digital gamification. Journal of Computer Information Systems. pp. 1-16. Taylor and Francis . ISSN 0887-4417 (In Press) Available at: https://doi.org/10.1080/08874417.2024.2413564