Items where Author is "Rajkumar, Narasimhan"
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Article
Rajkumar, Narasimhan, Vishwakarma, Pankaj and Gangwani, Kishore Kumar (2021) Investigating consumers' path to showrooming: a perceived value-based perspective. International Journal of Retail and Distribution Management, 49 (2). pp. 299-316. ISSN 09590552