Items where Author is "McCullough, Heath"
![[up]](/style/images/multi_up.png)
Up a levelGroup by: Item Type | No Grouping
Number of items: 1.
Gleim, Mark, McCullough, Heath, Sreen, Naman
and Pant, Logan G
(2023)
Is doing right all that matters in sustainability marketing? The role of fit in sustainable marketing strategies.
Journal of Retailing and Consumer Services, 70: 103124.
ISSN 09696989