Items where Author is "Lo, Hui-Yi"
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Roy, Sanjit K., Tsao, Hsiu-Yuan, Lin, Ching-Chang, Singh, Gaganpreet and Lo, Hui-Yi (2024) Do you love traveling to the beach or mountain? Predicting personality traits and choice behaviour. Journal of Strategic Marketing. pp. 1-16. ISSN 0965-254X (In Press)