Article

Gupta, Om Jee, Singh, Krishna Pal, Yadav, Susheel, Darda, Pooja and Parihar, Shubhendra Singh (2025) Post-pandemic healthcare choices: SERVQUAL model and the influence of hospital image. Journal of Health Organization and Management. Emerald Publishing . ISSN 1477-7266 Available at: https://doi.org/10.1108/JHOM-01-2024-0002

Gupta, Om Jee, Singh, Krishna Pal, Yadav, Susheel and Darda, Pooja (2025) Post-pandemic healthcare choices : SERVQUAL model and the influence of hospital image. Journal of Health Organization and Management. Emerald Publishing . ISSN 1477-7266 Available at: https://www.emerald.com/insight/content/doi/10.110...

Gupta, Om Jee, Srivastava, Manoj K., Darda, Pooja, Yadav, Susheel and Mishra, Vinaytosh (2024) How consumer trust affects the adoption of e-healthcare products on mobile apps: An analysis of perceived usefulness, time, and price. International Journal of Pharmaceutical and Healthcare Marketing. pp. 1-26. Emerald . ISSN 1750-6123 (In Press) Available at: https://doi.org/10.1108/IJPHM-03-2023-0027

Darda, Pooja, Gupta, Om Jee and Yadav, Susheel (2024) Metamorphosing traditional pedagogy: examining the transcendent influence of Alexa in catalyzing educational paradigm shifts within rural Indian communities. International Journal of Educational Management. Emerald Publishing Limited . ISSN 0951-354X (In Press) Available at: https://doi.org/10.1108/IJEM-07-2023-0347

Gupta, Om Jee and Yadav, Susheel (2023) Determinants in advancement of teaching and learning in higher education: In special reference to management education. International Journal of Management Education, 21 (2): 100823. pp. 1-13. Elsevier . ISSN 1472-8117 Available at: https://doi.org/10.1016/j.ijme.2023.100823

Gupta, Om Jee, Yadav, Susheel, Srivastava, Manoj Kumar, Darda, Pooja and Mishra, Vinaytosh (2023) Understanding the intention to use metaverse in healthcare utilizing a mix method approach. International Journal of Healthcare Management. Taylor & Francis . ISSN 2047-9719 (In Press) Available at: https://doi.org/10.1080/20479700.2023.2183579

Book Section

Yadav, Susheel, Gupta, Om Jee, Darda, Pooja and Chaudhary, Prashant (2024) The role of big data in modern markets for personalizing and tailoring products and services. In: Augmenting Customer Retention Through Big Data Analytics. Taylor and Francis, United States. ISBN 9781003538486 (In Press) Available at: https://www.taylorfrancis.com/chapters/edit/10.120...

Darda, Pooja, Pandey, Shailesh, Gupta, Om Jee, Yadav, Susheel and Malik, Reena (2024) Metaverse: A new avatar-based technology for diverse educational experiences. In: Transforming education with virtual reality. Wiley, New Jersey. pp. 311-322. ISBN 978-1-394-20047-4 Available at: https://www.wiley.com/en-gb/Transforming+Education...

Yadav, Susheel, Gupta, Om Jee, Gupta, Sushil Kumar and Babu, Harish (2023) Blockchain technology-based fake news detection : Applications and future research directions. In: AI-Based Metaheuristics for Information Security and Digital Media. Chapman and Hall/CRC, New York. pp. 19-34. ISBN 9781003107767 Available at: https://www.taylorfrancis.com/books/edit/10.1201/9...