Items where Author is "Biswas, Mitrajit"
Biswas, Mitrajit (2024) India's sustainable development narrative: The role of public relations and nation branding in global image management. Procedia of Multidisciplinary Research, 2 (8). ISSN 2822-0722 (In Press)
Biswas, Mitrajit (2024) The changing concept of state as a result of globalization in Asia: Problems and possible solutions. Procedia of Multidisciplinary Research, 2 (8). ISSN 2822-0722
Biswas, Mitrajit, Dey, Tumpa, Gautam, Bhupendra Kumar, Abraham, George and Goel, Varun (2024) Leveraging AI in Marketing, HR And Finance: Interdisciplinary approaches to optimizing organizational performance. Library Progress International, 44 (3). pp. 1342-1349. ISSN 0970-1052
Biswas, Mitrajit (2024) Smart application in climate change policy for India. In: Advancements in climate and smart environment technology. IGI Global Publishing, pp. 173-189. ISBN 9798369338070
Biswas, Mitrajit (2023) India building its nation brand soft power through its global organizations in the 21st century. In: Global perspectives on soft power management in business. IGI Global, Pennsylvania, pp. 171-177. ISBN 9798369302521
Biswas, Mitrajit (2023) The Russia-Ukraine war and its consequences on the geopolitics of the world: Nation branding attemps of India in the 21st century. In: The Russia-Ukraine War and Its Consequences on the Geopolitics of the World. IGI Global's, Philadelphia, pp. 116-122. ISBN 9781668485231
Biswas, Mitrajit (2023) How consumption provides a relational understanding of place. In: Social Media and Online Consumer Decision Making in the Fashion Industry. IGI Global's, Pennsylvania, pp. 108-113. ISBN 9781668487532
Biswas, Mitrajit (2022) Public diplomacy, nation branding and soft power for global outreach: India in the 21st Century. In: Geo-economic Perspectives in the Global Environment. Taylor and Francis, London, pp. 39-59. ISBN 9781000815955
Biswas, Mitrajit (2020) Dynamics of medical tourism brand of India and understanding its political and economic structures. In: Growth of the Medical Tourism Industry and Its Impact on Society: Emerging Research and Opportunities. IGI Global, Pennsylvania, pp. 95-104. ISBN 978-179983429-8, 978-179983427-4
Verma, Shankey, Saharan, Akash, Polcumpally, Arun Teja and Biswas, Mitrajit (2020) Tentacles of COVID-19 in India: Impact on Indian Economy, Society, Polity and Geopolitics. Journal of Humanities and Social Sciences Studies, 2. pp. 54-61. ISSN 26637197