Coping with capacity expansion: Go-goal hydro's panache

Koul, Saroj and Arora, Mayank (2012) Coping with capacity expansion: Go-goal hydro's panache. Emerald Emerging Markets Case Studies, 2 (2). pp. 1-7. ISSN 20450621

[thumbnail of EEMCS2012.pdf] Text
EEMCS2012.pdf - Published Version
Restricted to Repository staff only

Download (216kB) | Request a copy


Operations management. Study level/applicability: This case study is intended for MBA, final year industrial engineering and 1st year PhD students, for use in graduate engineering, post graduate and executive level management programs. The case study illustrates operational and participative management control system in a matrix and flexible organization structure. Case overview: Satish Arora (CEO) and Praveen Arora (Director Finance), a husband and wife team, own and operate Go-Goal Hydro Power Ltd (Go-GoalHPL) as a small medium enterprise (SME). Go-GoalHPL renovates hydro power generating machines up to 250 MW rating. Their current renovation/overhauling projects are located at different sites in India. Go-GoalHPL has grown its business by pursuing new avenues that include execution of major renovation projects and construction of new projects on a turnkey basis. Go-GoalHPL's management, despite their on-going successes, are concerned about severe capacity shortages if immediate actions were not taken. They have identified three capacity expansion options: continue current operating practices and obtain additional production space; undertake a make-versus-buy study and consider outsourcing parts; and implement world-class manufacturing techniques through adoption of focused factories. The first two options represented simple incremental changes while the third presents a radical alternative that required a major reorganization of the company operations and support functions. Expected learning outcomes: These include knowledge about competitiveness, corporate survival, sustainable business, operations management, productivity, performance. Supplementary materials: Teaching notes are available for faculty. Please consult your librarian.

Item Type: Article
Keywords: Capacity planning | Electric power systems | Focused factories | Hydro power | Renovation | Small to medium-sized enterprises
Subjects: Social Sciences and humanities > Business, Management and Accounting > Strategy and Management
Social Sciences and humanities > Business, Management and Accounting > Business and International Management
JGU School/Centre: Jindal Global Business School
Depositing User: Mr Sombir Dahiya
Date Deposited: 03 Mar 2022 04:28
Last Modified: 03 Mar 2022 04:28
Official URL:


Downloads per month over past year

Actions (login required)

View Item
View Item