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Jayawardena, Nirma Sadamali
,
Bandyopadhyay, Chinmoy
and
Bibi, Gulshan
(2024)
From Interaction to Immersion : Exploring AR and VR's transformative role in consumer engagement.
In:
Improving service quality and customer engagement with marketing intelligence
. IGI Global Publishing . pp. 143-166. ISBN 9798369368138 Available at:
https://doi.org/10.4018/979-8-3693-6813-8.ch006
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