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Ranjan, Sarvjeet, Dua, Aman, Viswakarma, Niraj Kumar and Kumar, Anish ORCID: https://orcid.org/0000-0002-8047-4227 (2026) Decoding Impulsive Hotel Bookings: Unveiling the Post-COVID Influence of Digital Marketing Strategies Through DEMATEL Analysis. In: Advances in Applied Operations Research and Analytics for Business Intelligence: Proceedings of International Conference on Emerging Trends in Business Analytics & Management Sciences 2024. Learning and Analytics in Intelligent Systems, 1 . Springer, Singapore, pp. 419-436. ISBN 9789819554317
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