Items where Author is "Kumar, Manish"
Group by: Item Type | No Grouping
Number of items: 1.
Kumar, Manish and Acharya, Sanlap (2024) Unveiling consumer preferences: evaluating the impact of rating, discount, and deal proneness on purchasing intention. Journal of Revenue and Pricing Management. Springer Nature . ISSN 1476-6930 Available at: https://doi.org/10.1057/s41272-024-00510-9
Up a level