Article

Manchanda, Parul, Arora, Nupur, Nazir, Owais and Islam, Jamid Ul (2023) Cultivating sustainability consciousness through mindfulness: An application of theory of mindful-consumption. Journal of Retailing and Consumer Services, 75: 103527. Elsevier Ltd . ISSN 0969-6989 Available at: https://doi.org/10.1016/j.jretconser.2023.103527

Book Section

Chandra, Baby and Rahman, Zillur (2025) Reimagining customer engagement and digital business in the age of generative AI and the metaverse. In: Customer Engagement and Digital Business. Taylor & Francis. pp. 122- 139. ISBN 9781003508083 Available at: https://doi.org/10.4324/9781003508083-10