Items where Author is "Atif, Muhammad"
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Article
Singh, Pallavi 
ORCID: https://orcid.org/0009-0008-3326-7074, Agarwal, Ruchi and Atif, Muhammad
(2026)
Identity and Capability Dynamics in Masstige Sustainable Luxury: Insights From Sustainable Start‐Ups in Emerging Markets.
Business Ethics, the Environment & Responsibility.
John Wiley and Sons Ltd
.
ISSN 2694-6416
Available at: https://doi.org/10.1111/beer.70141