Article

Singh, Gaganpreet, Roy, Sanjit K., Apostolidis, Chrysostomos, Quaddus, Mohammed and Sadeque, Saalem (2024) Identifying the metaverse value recipe(s) affecting customer engagement and well-being in retailing. Technological Forecasting and Social Change, 210. Elsevier . ISSN 0040-1625 Available at: https://doi.org/10.1016/j.techfore.2024.123870